investment management

Let Us Handle The Markets — So You Can Focus On Life

about our investment philosophy

We believe true wealth management isn’t about chasing hot stocks or predicting market swings—it’s about building disciplined, evidence-based strategies that align with your life goals and using a systematic approach to manage them.

Your portfolio is designed around your financial plan, not market trends. We focus on low-cost, tax-efficient investments tailored to your risk tolerance and goals.

Building A Diversified Portfolio

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We design low-cost, tax-efficient portfolios what to invest in — using a mix of global assets built to  support your goals and risk tolerance.

This approach called Strategic Asset Allocation is the foundation of your investment plan, setting a target mix of stocks, bonds, and other assets tailored to your long-term objectives and comfort with risk.

Diversification across asset classes, sectors, and geographies reduces the impact of any single investment’s poor performance and increases the likelihood of capturing growth wherever it occurs.

A well-diversified, strategic asset allocation is critical for long-term investors, helping smooth returns and protect against market volatility.

Asset Location

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We use Asset Location — where to put your investments — placing those investments in the right types of accounts (taxable, tax-deferred and tax-exempt accounts) to help boost your after-tax returns.

By placing the most tax-inefficient assets (like taxable bonds) in tax-advantaged accounts, and holding tax-efficient assets (like broad stock index funds) in taxable brokerage accounts, you can reduce the annual "tax drag" on your portfolio.  Typical Implementation:

  • Tax-Deferred Accounts (Traditional IRA, 401(k)): Best for high-yield, tax-inefficient assets (e.g., taxable bonds, REITs).
  • Tax-Free Accounts (Roth IRA): Good for assets with high growth potential, since qualified withdrawals are tax-free.
  • Taxable Accounts: Favor tax-efficient assets (e.g., index funds, ETFs, municipal bonds) that generate primarily long-term capital gains or qualified dividends.

Over time, an asset location strategy can add extra wealth without taking on more risk or changing your investment mix.

Monitoring and Rebalancing

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Over time, your investments can drift from your original plan. We regularly monitor and adjust your portfolio, so you stay on track — keeping your portfolio aligned with the plan

The principal purpose of rebalancing is risk management — to maintain a target asset allocation which reflects your goals and risk tolerance. It is a disciplined, systematic approach that helps avoid emotional decisions like chasing performance or panic selling.

Tax-Loss Harvesting

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We offset taxable gains with strategic losses, keeping more money working for you.

We help reduce your tax bill by selling investments that have gone down in value, which can offset gains from other investments, lowering the amount of taxes you owe on your investments for the year.

A common question is: “If we’re selling at a loss, aren’t we missing out if the market goes back up?” The answer is: you’re still invested. We use the proceeds to buy a similar investment for your portfolio. This means your overall investment strategy and risk level stay the same, so you don’t miss out on potential market gains during this period.

Why do we use “similar” not “identical” investments?  The IRS has a rule called the “wash-sale rule,” which says you can’t buy the same or a “substantially identical” security within 30 days before or after the sale if you want to claim the tax loss.

guidance and coaching — Beyond Portfolio Management

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Managing your investments is just the start. We’re here to help you navigate every twist and turn of your financial journey, providing support and perspective when you need it most.

It’s completely normal to feel anxious about your investments—even with a solid plan in place. That’s why our partnership goes beyond portfolio management. We’re by your side to help you keep perspective, whether you’re tempted by the latest investing trend or worried during market downturns.

Our role is to help you stay focused on your goals and make confident decisions, especially when emotions run high. Through proactive, clear conversations, we work together to help you stick to your plan—so you can achieve the outcomes that matter most to you.

Portfolio Management Picture

While markets are unpredictable, our disciplined process focuses on the levers we can control to help you achieve your goals.

Ready to see if you can better optimize your portfolio?

Book an appointment

We're here to Answer your questions!
  • Think we may be a good partner for your needs?
  • Have a specific situation you'd like to discuss?
  • Curious what it means to work with a wealth advisor?
  • In the process of interviewing potential advisors?

Choosing a wealth advisor that's the right partner for your financial life — both for your particular needs and the right personal fit — is something that you should feel confident about.

Schedule an initial "Discovery Meeting". We'll listen to your needs, answer your questions, and share about our approach. No sales pitch — we promise!

If there is a mutual fit, we'll schedule a follow-up meeting for a deeper discussion about your situation and moving forward together.

Contact Form

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